The data value

Authors

  • Daniel Tena-Parera Universitat Autònoma de Barcelona

Abstract

The research is nourished by the data that scientists obtain from primary or secondary sources. This text highlights a trend, little known yet, consisting of the sharing of research data. It is an addition to the scientific publication in Open Acces. Therefore, a strategy is presented that must saved the difficulties from the part of the researchers to share their raw data and the establishment of shared protocols for their dissemination. 

 

Keywords

Advertising, public relations, data sharing

References

DYRAD (2019)

https://datadryad.org/resource/doi:10.5061/dryad.5qt2k

Fienberg, S. E., Martin, M. E., & Straf, M. L. (Eds.). (1985). Sharing research data. Washington, DC, US: National Academy Press.

Sixto Andrea, Aleixandre Rafael, Alonso Adolfo, Lucas Rut, y Vidal Antonio. (2019). Hacia un modelo de evaluación de las políticas editoriales sobre uso compartido de datos de investigación en revistas de Ciencias Sociales. CRECS 2019. Logroño. España

The Royal Society. Data Sharing and mining (2019)

https://royalsociety.org/journals/ethics-policies/data-sharing-mining/

Published

2019-07-15

How to Cite

Tena-Parera, D. (2019). The data value. Questiones Publicitarias, 2(24), 71–76. https://doi.org/10.5565/rev/qp.338

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