Fundamentals of advertising structures

Authors

  • Manuel Garrido Lora

Abstract

Fundamentos de las estructuras de la publicidad, Miguel Ángel Pérez Ruiz, Madrid, Síntesis, 1996

Keywords

fundamentos, publicidad

DOI

https://doi.org/10.5565/rev/qp.277

Published

1996-07-31

How to Cite

Garrido Lora, M. (1996). Fundamentals of advertising structures. Questiones Publicitarias, (5), 138–140. https://doi.org/10.5565/rev/qp.277

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