Ser o no ser Publicidad, esa es la cuestión

Authors

Abstract

Advertising is often criticized for not being respectful of social canons at a certain time and place. Advertising in Spain has been regulated by law since 1988 when the General Advertising Law established what is and is not advertising. However, and even if this evidence exists, doubt and opposition to certain campaigns makes advertising an activity that is not recognized socially. On the contrary, what is or is not advertising is a technically and legally well-defined concept.

Keywords

advertising, legality, communication

References

LEY 34/1988, DE 11 DE NOVIEMBRE, GENERAL DE PUBLICIDAD.HTTPS://WWW.BOE.ES/BUSCAR/ACT.PHP?ID=BOE-A-1988-26156 https://www.boe.es/eli/es/l/1988/11/11/34/con

autocontrol

https://www.autocontrol.es/

¡Ya está aquí el Making Of de nuestro Spot Publicitario!

https://blog.galeriasdeltresillo.com/noticias-de-interes/ya-esta-aqui-nuestro-nuevo-spot-making-of-de-nuestro-spot/

¡Te invitamos a ver cómo se hizo nuestro spot!

https://blog.galeriasdeltresillo.com/curiosidades/te-invitamos-a-ver-como-se-hizo-nuestro-spot/

Tresillos irresistibles

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Bienvenidos a Galerias del Tresillo

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Published

2023-01-12

How to Cite

Tena-Parera, D. (2023). Ser o no ser Publicidad, esa es la cuestión. Questiones Publicitarias, 6(31), 19–24. https://doi.org/10.5565/rev/qp.383

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