Advertising

Authors

  • Juan Rey

Abstract

La publicitat. Fonaments de la comunicació publicitària, Barcelona, Portie, 1996.

Keywords

advertising, basics

DOI

https://doi.org/10.5565/rev/qp.235

Published

1998-07-31

How to Cite

Rey, J. (1998). Advertising. Questiones Publicitarias, (7), 123–126. https://doi.org/10.5565/rev/qp.235

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