Advertising reaches us

Authors

  • Sabrine Dornelles Escola Superior de Relacions públiques. Universitat de Barcelona

Abstract

The reviewed book provides a vision of what is learned through advertising. It is an analysis of advertising messages in Spain and its contribution to the construction of the mentality of Spanish society. It is defended that the Advertising is a motor of the advance of the society.

Keywords

Advertising, society, communication

References

Ley 34/1988, de 11 de noviembre, General de Publicidad. Artículo 2 de la Ley General de la Publicidad. «BOE» núm. 274, de 15/11/1988

DOI

https://doi.org/10.5565/rev/qp.317

Published

2018-07-19

How to Cite

Dornelles, S. (2018). Advertising reaches us. Questiones Publicitarias, 1(22), 93–95. https://doi.org/10.5565/rev/qp.317

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