Taxonomy of sex Simbolic Representation
Abstract
This editorial is the configuration of a taxonomy of Symbolic Representation the graphic message, in base of as it generates a code or symbolic representation of concepts that allow communication. The classification is based on the meaning-bearing and sens forms based on formal variables proposed in the Theory of Symbolic Representation.
Keywords
Advertising, simbolic representation, sex, graphic message.References
Balbuena, Leonor & López, Jesús Comunicando a través de la seducción: Análisis de la dirección de arte en la publicidad de perfumes. Grafica Vol. 7, Núm. 13 (2019). DOI: https://doi.org/10.5565/rev/grafica.133
Colet, Jordi (2012). La concepció de la identitat visual dels envasos. Tesis Doctoral UAB.
Entenza, Ana I. (2008) Elementos básicos de las representaciones visuales funcionales. Tesis Doctoral UAB.
Tena-Parera, Daniel (2017). Diseño gráfico publicitario. Editorial Síntesis, Madrid.
