Who looks at whom?

Authors

  • Imanol Zumalde Arregi

Abstract

Television and cinematography share matters of expression, image and sound (Noel Burch 1985: 101). This material kinship, however, has given rise in both audiovisual practices to a manifest divergence of discursive configurations. When we attend, immersed in the darkness of the room, to the screening of a film most of the time we are ignored by the subjects who live on the screen.

Keywords

image, sound

Published

1996-07-31

How to Cite

Zumalde Arregi, I. (1996). Who looks at whom?. Questiones Publicitarias, (5), 45–62. https://doi.org/10.5565/rev/qp.264

Downloads

Download data is not yet available.